Our client is a key player in the retail sector, specializing in beauty and lifestyle products. The role requires close collaboration with the headquarters, sales teams, purchasing and Supply Chain teams, as well as external partners (agencies, etc.). Trade Marketing & Retail Activation * Ensure flawless execution in stores by working closely with sales, the training coach, and the Visual Merchandiser. * Deploy local digital activations: social media, co-branded campaigns, partnerships, e-retail. * Measure the effectiveness of activations (ROI, retail and digital KPIs) and propose optimizations. * Mastery of trade marketing, retail dynamics, and e-retail.
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